Brand Marketing Manager
Apply NowLos Angeles Metropolitan Area · Hybrid · Full-time · $90,000–$115,000 Medical · Vision · Dental
About Chris McMillan Hair
Chris McMillan Hair is a high-performance haircare brand rooted in artistry and built to make good hair accessible for all. Founded by Chris McMillan — with over four decades behind the chair — the brand carries a level of credibility and craft that shows up in everything we create. Chris is still a working stylist, taking clients every day. Based on the Sunset Strip in West Hollywood, our team is tight-knit, passionate, and genuinely loves what we're building. If you're looking to build something from the ground up, this is the place.
About the Role
A 360 role connecting brand, product, and commercial — shaping how we position the brand, bring new products to market, and build sustained demand beyond launch. You'll work closely with the VP of Marketing, founders, and cross-functional teams to keep the brand clear, consistent, and growing.
What You'll Do
- Own and drive brand strategy, positioning, voice, and how the brand shows up across every touchpoint
- Lead go-to-market planning for product launches — positioning, naming, claims, messaging, and 360 campaign execution
- Build integrated marketing plans connecting creative, social, influencer, PR, partnerships, and retail
- Drive brand awareness through partnerships, PR, and cultural moments
- Oversee consumer events and brand experiences from concept through execution
- Develop strategic creative briefs for the creative team
- Analyze consumer behavior, category trends, and competitive landscape
- Track marketing spend and campaign performance, report on ROI
What We're Looking For
- 5+ years in brand or product marketing in beauty, haircare, or prestige consumer brands
- Proven experience owning brand positioning, creative briefing, and go-to-market planning
- Strong cross-functional collaboration skills
- Analytical and commercially minded
- Strong project management and prioritization skills
- Energized by a fast-paced, founder-led environment
Why Chris McMillan
- Be part of the legacy — four decades of credibility, a founder still behind the chair every day
- Get in at the perfect time — strong momentum at Sephora, expanding into pro channel
- Join a team you'll love — tight-knit, fun, genuinely excited about what we're building
Chris McMillan Hair is an equal opportunity employer.